7 Tactics Criminals Use to Perpetrate Fraud

Many people believe they are too smart to be taken in by a scam. But they miss the key point: Scammers mostly bypass your intellect and rely on sophisticated psychological and emotional manipulations to get you to say yes. “You don’t have to be a fool to be fooled,” says Robert Cialdini, author of Influence: The Psychology of Persuasion. “These people are using tactics and strategies that all of us are susceptible to.” Specifically, he explains, they weaponize universal human instincts such as fear of loss, love and trust in others. Here are some of their techniques. (Read More)